Price And New Products Price And Cost Policy


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Main topic: Price and new products

Requirements: To look for real examples, current and controversial topics about prices. New trends in communication, sales force, online cannel. The report must contain the following sections: 1. Introduction (short 

explanation of why you choose that company). 2. Objective of the investigation. 3. Methodology. 4. Obtained results. 5. Conclusions. 6. Bibliography. It will be evaluated the accuracy of the report to thge defined structure, the quality, the depth of the analysis made, and how applicable are the recommendations proposed. It will be valued the additional information provided by the students, and the bibliography (must be quoted). It is allowed to use internet for searching information. It is allowed too, to ask the employees of the point of sale.

Maximun 15 pages