Consumer behavior—mkt… it will take you only 30 minutes to do this

Choose 5 advertisements from print media (newspapers, magazines). Make sure that the ads are diverse in the kinds of products they are selling.  For each ad, write a 1 short line analysis on “what emotion is being appealed to in the ad? (e.g pity, anger, fear, passion and so on). Do you think it is effective given the audience that it is aimed at?  Also provide copies of the ads if you can (you take a pic or give a link). 

OR

Choose five audio-visual ads that are available on the Internet. Answer the same question as above. Provide links so I can view the ads. 

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